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- cross-posted to:
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SimilarWeb has just released traffic estimates for June. According to these estimates, Reddit’s traffic has seen a 3.36% month-over-month decrease.
For comparison, here’s how traffic has changed for other popular social networking websites:
- Discord.com: +0.51%
- Twitter.com: -1.65%
- Instagram.com: -1.35%
- Facebook.com: -3.18%
- TikTok.com: +0.77%
- Pinterest.com: -2.27%
- Youtube.com: -2.02%
Source: https://www.similarweb.com/website/reddit.com/#overview
July is the real indicator with API being turned off on June 30th. I don’t think the protests themselves had a big enough drop off, but I have to assume a lot of folks have either left or use only desktop currently once that happened.
That may sound like not a lot, but Facebook as been hemorraging users for a few years now, if they’re losing users at about the same rate as Facebook, that’s a big oof.
I think the big deal will be if it’s sustained. Losing a bunch of users for a month isn’t a big deal if they come back, or at least stop leaving. If Reddit loses 3% of its users every month for a year then things will be pretty dire for them.
Can’t say I’ve got much sympathy for Reddit, though.
This is for June. Third party apps were still working, and personally I didn’t change my Reddit browsing habit much during June. Now that third party apps are officially dead, I’ve been on Reddit a lot less, and been spending more time on Lemmy. Curious to see what the numbers look like for July.
A large number of people joined Lemmy before July. The user based for Lemmy jumped by 1600% if I remember right before July 1st
A 1600% increase in Lemmy could still be the result of a 3% drop in Reddit. There’s a massive difference in scale between the two sites.
As per the above comment, a single stat rarely paints a complete picture.
They’ve been astroturfing with bots to pump those numbers
There are soooo many GPT comments and threads on Reddit, at least when I left on the first. I imagine it’s going to get worse and worse now.
Reddit started with nothing but sock puppet accounts created by the devs, so I could definitely see them doing the same thing to show “activity”.